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Example of www.asda.co.uk’s 404 page I have come to the end of my blog series on how the major UK supermarkets use custom 404 pages to improve the user experience. The supermarket that started this off was Asda, when I stumbled across the fact that the main Asda web site did not have a custom 404 [...] Sainsburys Home Page The third part of my series on looking at supermarkets web sites to see how they use 404 pages to direct users if they get lost and so make sure that the overall user experience is a decent one. The first two parts investigated Asda and Tesco who, between them, have almost 40 [...] |
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